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The Schuylkill Elder Abuse Prevention Alliance (SEAPA) exists to create greater awareness of elder abuse issues through public education and empathetic victim advocacy.

The Hornbrook Memorial Award

Professor John Hornbrook taught at Penn State University – Schuylkill Campus and became a victim of financial abuse.

After his perpetrators were brought to justice, he vowed to bequeath his estate to three beneficiaries upon his passing:

  1. The Make-a-Wish Foundation
  2. The SPCA
  3. SEAPA

A perpetual trust was established for each of these organizations.

SEAPA honors Professor Hornbrook’s memory annually at a luncheon with the presentation of the Hornbrook Memorial Award to an individual and a group who have gone above and beyond the call to educate the public on elder abuse and to support SEAPA’s ongoing mission.

If you know a person or organization deserving consideration as a nominee for this award, download the award application here.

Return the completed form on or before March 1 to our award committee.


Our vision is to work to develop an ultimate environment in Schuylkill County wherein every resident recognizes, condemns, and strives to eliminate the evils of elder abuse.

Hornbrook Award Criteria

I – Presented to an individual and/or entity that selflessly promotes to improve the welfare and quality of life for those over age 60

> Prevent & Reduce Elder Abuse and Promote Awareness through one or more of the following:

>> Research
>> Education
>> Policy
>> Practice

II – Above and beyond the scope of the duties of their employment

III – Exhibits the qualities that represent what Dr. Hornbrook stood for. He was:

> Humble
> Compassionate
> Giving

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